Haircare Gets Personal
The TIGI Copyright Care Collection offers the ultimate in personalized haircare, in the salon and right at home.
We all have different hair priorities…to de-frizz, to soften, to add shine, or maximize strength? But every last dyeing (or all-natural) girl wants to know: What’s the best way to care for our hair? There are countless products crowding the shelves, but fortunately for our clientele, the best treatments and product regimens are exclusively at TONI&GUY salons, mix- and match-able, and totally customizable. How? With the TIGI Copyright Care collection.
It took global research for the TIGI creative team—who create products exclusively for the salon—and Anthony Mascolo, TONI&GUY’s SVP, to come up with the products and treatments included in the TIGI Copyright Care collection, the perfect accompaniment to copyright colour. Copyright Care means providing a custom hair diagnosis and treatment regimen alongside personalized colour service.
For TONI&GUY salon clientele, that means access to a selection of indulgent in-salon haircare treatments, and a personalized haircare routine to keep up the beauty at home. In-salon, hairdressers recommend a customizable treatment blend based on the client’s unique needs— choose the Repair, Shine, or Smooth boosters, or mix all three to add to the Copyright Care Treatment Base comprised of Keratin, Shea Butter, and the Vitamin Complex—a custom formula the client can and take home to treat hair between salon visits.
For everyday care, TIGI Copyright Care offers the Repair Shampoo and Conditioner, which strengthens the hair, repairs existing damage, and protects against future damage.
Bonus: If you want healthy hair but only have a few moments to spare, the TIGI Copyright Care SOS Extreme Recovery Treatment is your haircare hero— it turns back time on damaged hair in just five minutes.