{"title":"The Editor's Shelf","description":"","products":[{"product_id":"wella-ultimate-repair-mask","title":"Wella Professionals Ultimate Repair Mask","description":"\u003cp\u003eAn intensive deep conditioning mask that strengthens, smooths, and visibly repairs damaged hair. Powered by AHA and Omega-9, this rich treatment rebuilds hair structure from the inside while replenishing the outer protective barrier. Perfect as a weekly deep treatment.\u003c\/p\u003e\n\u003cp\u003e• Intensive deep conditioning repair\u003cbr\u003e• AHA and Omega-9 patented technology\u003cbr\u003e• Strengthens, smooths, and visibly repairs\u003cbr\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e• \u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eFor all hair types and textures\u003cbr\u003e\u003c\/span\u003e• Vegan and formulated without parabens\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"150ml \/ 5.07 oz","offer_id":46656361300126,"sku":"WELLA-UR-MASK-150","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/Ultimate-Repair_mask_Wella.avif?v=1775755209"},{"product_id":"wella-oil-reflections-smoothing-oil","title":"Wella Professionals Oil Reflections Luminous Smoothing Oil","description":"\u003cp\u003eA luxurious finishing oil that delivers instant luminous shine and silky smoothness. Enriched with camellia and white tea extracts, this lightweight oil smooths frizz, adds radiant shine, and provides a polished, salon-quality finish without weighing hair down.\u003c\/p\u003e\n\u003cp\u003e• Instant luminous shine\u003cbr\u003e• Smooths frizz and flyaways\u003cbr\u003e• Camellia oil and white tea extracts\u003cbr\u003e• Lightweight, non-greasy formula\u003cbr\u003e• For all hair types\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"100ml \/ 3.38 oz","offer_id":46656659390622,"sku":"WELLA-OR-SMOOTH-100","price":46.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/Luminous_Smoothening_Oil_Wella.avif?v=1775755165"},{"product_id":"kyir-fuller-active-hair-serum","title":"KYIR Fuller Active Hair Serum","description":"\u003cp\u003eFULLER Active Hair Serum features a highly-concentrated, cruelty-free, and clean formulation of clinically-proven active ingredients designed to promote immediate volume, hair density and thickness. This scientifically advanced formula revitalizes and balances the scalp while hydrating and weightlessly volumizing hair for an overall healthier and fuller look. Featuring a blend of high-performance ingredients including Redensyl, FULLER Active Hair Serum yields overall healthier hair with an improved appearance of fullness, strength, and thickness\u003c\/p\u003e","brand":"LoveKyir","offers":[{"title":"Default Title","offer_id":46656748028062,"sku":"KYIR-1001","price":74.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/KYIR_12_3.jpg?v=1775510072"},{"product_id":"kyir-stimulating-scalp-tool","title":"KYIR Stimulating Scalp Tool","description":"\u003cp data-path-to-node=\"1\"\u003e\u003cb data-path-to-node=\"1\" data-index-in-node=\"0\"\u003eThe tool that turns scalp care into a ritual.\u003c\/b\u003e Handcrafted from sustainable bamboo with precision silicone tips, this is the one our stylists reach for to amplify every serum, boost circulation, and turn a quick application into the kind of moment you actually look forward to.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"2\"\u003eWhy We Handpicked This\u003c\/h2\u003e\n\u003cp data-path-to-node=\"3,0,0\"\u003e• Stimulates scalp microcirculation to enhance oxygen and nutrient delivery to follicles\u003cbr\u003e• Amplifies the absorption of serums and scalp treatments — making everything you apply work harder\u003cbr\u003e• Gently lifts away impurities, dead skin, and product buildup without irritation\u003cbr\u003e• Distributes natural oils along the hair shaft for enhanced softness and shine\u003cbr\u003e• Relieves scalp tension — think of it as a moment of calm in your routine\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"4\"\u003eThe Craft Behind It\u003c\/h2\u003e\n\u003cp data-path-to-node=\"5,0,0\"\u003e\u003cb data-path-to-node=\"5,0,0\" data-index-in-node=\"0\"\u003e• Sustainably sourced bamboo\u003c\/b\u003e — Lightweight, durable, and naturally antimicrobial\u003cbr\u003e• \u003cb data-path-to-node=\"5,1,0\" data-index-in-node=\"0\"\u003eMedical-grade silicone tips\u003c\/b\u003e — Flexible enough to massage without tugging, firm     enough to stimulate\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"6\"\u003eHow to Use\u003c\/h2\u003e\n\u003col start=\"1\" data-path-to-node=\"7\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,0,0\"\u003eHold the smooth bamboo handle and position the silicone tips directly on your scalp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,1,0\"\u003eMassage in slow, circular motions across all areas — 2 to 3 minutes is all you need\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,2,0\"\u003eUse daily, or whenever your scalp needs a reset\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2 data-path-to-node=\"8\"\u003eStylist Tip\u003c\/h2\u003e\n\u003cp data-path-to-node=\"9\"\u003e\u003ci data-path-to-node=\"9\" data-index-in-node=\"0\"\u003ePair this with KYIR Fuller Active Hair Serum for the ultimate scalp ritual. The massage helps the serum penetrate deeper, which means better results from every single application. Our clients who use both together consistently see the most dramatic difference.\u003c\/i\u003e\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"10\"\u003eDetails\u003c\/h2\u003e\n\u003cp data-path-to-node=\"11,0,0\"\u003e\u003cb data-path-to-node=\"11,0,0\" data-index-in-node=\"0\"\u003e• Materials:\u003c\/b\u003e Sustainable bamboo + medical-grade silicone\u003cbr\u003e• \u003cb data-path-to-node=\"11,1,0\" data-index-in-node=\"0\"\u003eValues:\u003c\/b\u003e Cruelty-Free · Sustainably Sourced · Vegan\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"12\"\u003ePairs Beautifully With\u003c\/h2\u003e\n\u003cp data-path-to-node=\"13\"\u003eThis tool was designed to work alongside the \u003cb data-path-to-node=\"13\" data-index-in-node=\"45\"\u003eKYIR Fuller Active Hair Serum\u003c\/b\u003e. Together, they form a complete scalp strengthening ritual — the serum delivers the actives, the tool drives them deeper.\u003c\/p\u003e","brand":"KYIR","offers":[{"title":"Default Title","offer_id":46656769851550,"sku":"KYIR-1004","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/scubber01-post_2.jpg?v=1775509953"},{"product_id":"small-wonder-signature-shampoo-and-conditioner-mini-set","title":"Small Wonder Signature Mini Set","description":"\u003cp data-path-to-node=\"1\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"1\"\u003eTry the Small Wonder experience before you commit.\u003c\/b\u003e Same salon-grade waterless formula as the full set — activated fresh every wash with jojoba, marula, and argan oils — in a perfectly portable mini size. Up to 20 washes.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"2\"\u003eWhy We Love This as a Starting Point\u003c\/h3\u003e\n\u003cp data-path-to-node=\"3,0,0\"\u003e• Everything the full set delivers — volume, shine, frizz control — in a travel-ready format\u003cbr\u003e• Perfect for trying waterless haircare before going all-in\u003cbr\u003e• TSA-friendly and spill-proof — ideal for carry-on travel\u003cbr\u003e• Up to 20 washes, which is more than most travel bottles deliver\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"4\"\u003eHow to Use\u003c\/h2\u003e\n\u003col data-path-to-node=\"5\" start=\"1\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,0,0\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"5,0,0\"\u003eShampoo:\u003c\/b\u003e Wet hair thoroughly. Activate powder between wet palms and massage in.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,1,0\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"5,1,0\"\u003eConditioner:\u003c\/b\u003e Mix powder with a few drops of water into a paste. Work through mid-lengths to ends. Leave for at least one minute.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,2,0\"\u003eRinse and style as usual.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2 data-path-to-node=\"6\"\u003eStylist Tip\u003c\/h2\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003ci data-index-in-node=\"0\" data-path-to-node=\"7\"\u003eToss this in your gym bag or carry-on. Once you see what waterless can do, you'll want the full set — and the refills.\u003c\/i\u003e\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"8\"\u003eDetails\u003c\/h2\u003e\n\u003cp data-path-to-node=\"9,0,0\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"9,0,0\"\u003e• Size:\u003c\/b\u003e 1.4 oz total (up to 20 washes)\u003cbr\u003e• \u003cb data-index-in-node=\"0\" data-path-to-node=\"9,1,0\"\u003eFormat:\u003c\/b\u003e Waterless powder — activates fresh with water\u003cbr\u003e• \u003cb data-index-in-node=\"0\" data-path-to-node=\"9,2,0\"\u003eScent:\u003c\/b\u003e Spa-like — Casablanca lily, Amalfi lemon, and cedarwood\u003cbr\u003e• \u003cb data-index-in-node=\"0\" data-path-to-node=\"9,3,0\"\u003eValues:\u003c\/b\u003e Cruelty-Free · Leaping Bunny Certified · Waterless · Refillable Aluminum Canister\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"10\"\u003eFull Ingredients\u003c\/h2\u003e\n\u003cp id=\"p-rc_79dd769526647be9-21\" data-path-to-node=\"11\"\u003eShampoo: \u003cspan class=\"citation-168\"\u003e\u003c\/span\u003e\u003cspan class=\"citation-168 citation-169\"\u003e\u003c\/span\u003e\u003cspan class=\"citation-168 citation-169 citation-170\"\u003e\u003c\/span\u003e\u003cspan class=\"citation-168 citation-169 citation-170 citation-171 citation-end-171\"\u003eSimmondsia Chinensis (Jojoba) Seed Oil, Sodium Methyl Cocoyl Taurate, Sodium Cocoyl Isethionate, Zea Mays (Corn) Starch, Microcrystalline Cellulose, Kaolin, Behentrimonium Methosulfate, Cetearyl Alcohol, Silicone\u003csup data-turn-source-index=\"1\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003cspan class=\"citation-168 citation-169 citation-170 citation-end-170\"\u003e Quaternium-3, Guar Hydroxypropyltrimonium Chloride, Trideceth 12, Gluconolactone, Guar Gum, PEG-45M\u003csup data-turn-source-index=\"2\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003cspan class=\"citation-168 citation-169 citation-end-169\"\u003e, Sodium Benzoate, Dimethicone, Behentrimonium Chloride, Stearamidopropyl Dimethylamine, Polyquaternium 37, Isopropyl Alcohol, A\u003csup data-turn-source-index=\"3\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003cspan class=\"citation-168 citation-end-168\"\u003ergania Spinosa Kernel Oil, Blue 1 Lake (CI 42090), Yellow 5 Lake (CI 19140\u003csup data-turn-source-index=\"4\" class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e). Conditioner: Sclerocarya Birrea (Marula) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Zea Mays (Corn) Starch, Sucrose*, Maltodextrin*, Licorice Root Extract*, Tricaprylin, Acacia Senegal Gum, Microcrystalline Cellulose, Behentrimonium Methosulfate, Silicone Quaternium-3, Guar Hydroxypropyltrimonium Chloride, Cetearyl Alcohol, Guar Gum, Kaolin, Dimethicone, Behentrimonium Chloride, Stearamidopropyl Dimethylamine, Trideceth-3, Polyquaternium-37, Isopropyl Alcohol, Argania Spinosa (Argan) Kernel Oil, Gluconolactone, Sodium Benzoate, Fragrance, Limonene, Linalool.\u003c\/p\u003e","brand":"Small Wonder","offers":[{"title":"Default Title","offer_id":46656814907550,"sku":"SW-SS1SC1TS1-B2.M","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/web-f5-SmallWonder_r3_03F_9888.jpg?v=1775509833"},{"product_id":"hibar-shampoo-conditioner-sampler-set","title":"HiBAR Shampoo \u0026 Conditioner Sampler Set","description":"\u003cp data-start=\"117\" data-end=\"369\"\u003e\u003cstrong data-start=\"117\" data-end=\"185\"\u003eCan't decide which HiBAR is right for you? Don't. Try all three.\u003c\/strong\u003e This sampler set includes mini versions of Maintain, Moisturize, and Volumize — both shampoo and conditioner — so you can discover your perfect match before committing to full size.\u003c\/p\u003e\n\u003cp data-start=\"371\" data-end=\"399\"\u003e\u003cstrong data-start=\"371\" data-end=\"397\"\u003eWhy We Handpicked This\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"400\" data-end=\"653\"\u003e\n\u003cli data-section-id=\"11q5ic0\" data-start=\"400\" data-end=\"486\"\u003eTry three different HiBAR formulas in one set — Maintain, Moisturize, and Volumize\u003c\/li\u003e\n\u003cli data-section-id=\"wat759\" data-start=\"487\" data-end=\"551\"\u003eEach mini pair delivers real usage, not a single-wash sachet\u003c\/li\u003e\n\u003cli data-section-id=\"1aatmqa\" data-start=\"552\" data-end=\"599\"\u003eTSA-friendly, spill-proof, and travel-ready\u003c\/li\u003e\n\u003cli data-section-id=\"11ojp5g\" data-start=\"600\" data-end=\"653\"\u003eZero plastic — FSC-certified recyclable cardboard\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"655\" data-end=\"674\"\u003e\u003cstrong data-start=\"655\" data-end=\"672\"\u003eWhat's Inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"675\" data-end=\"928\"\u003e\n\u003cli data-section-id=\"nniz6x\" data-start=\"675\" data-end=\"747\"\u003e\n\u003cstrong data-start=\"677\" data-end=\"689\"\u003eMaintain\u003c\/strong\u003e — All-purpose care with honeyquat for shine. Color-safe\u003c\/li\u003e\n\u003cli data-section-id=\"6wyydt\" data-start=\"748\" data-end=\"836\"\u003e\n\u003cstrong data-start=\"750\" data-end=\"764\"\u003eMoisturize\u003c\/strong\u003e — Deep hydration with rice protein and coconut oil for dry\/thick hair\u003c\/li\u003e\n\u003cli data-section-id=\"vnhiiz\" data-start=\"837\" data-end=\"928\"\u003e\n\u003cstrong data-start=\"839\" data-end=\"851\"\u003eVolumize\u003c\/strong\u003e — Root-lifting volume with fermented date fruit extract for fine\/flat hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"930\" data-end=\"1183\"\u003e\u003cstrong data-start=\"930\" data-end=\"945\"\u003eStylist Tip\u003c\/strong\u003e\u003cbr data-start=\"945\" data-end=\"948\"\u003e\u003cem data-start=\"948\" data-end=\"1181\"\u003eStart with Maintain if you're new to bars — it's the most universally crowd-pleasing. If you already know your hair is dry, skip to Moisturize first. Fine and flat? Go straight to Volumize. You'll know your match within 2–3 washes.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"1185\" data-end=\"1198\"\u003e\u003cstrong data-start=\"1185\" data-end=\"1196\"\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1199\" data-end=\"1424\"\u003e\n\u003cli data-section-id=\"mnnqfq\" data-start=\"1199\" data-end=\"1256\"\u003e\n\u003cstrong data-start=\"1201\" data-end=\"1214\"\u003eContents:\u003c\/strong\u003e 6 mini bars (3 shampoo + 3 conditioner)\u003c\/li\u003e\n\u003cli data-section-id=\"60gbmw\" data-start=\"1257\" data-end=\"1326\"\u003e\n\u003cstrong data-start=\"1259\" data-end=\"1269\"\u003eScent:\u003c\/strong\u003e Natural citrus — lime, orange, grapefruit, ginger root\u003c\/li\u003e\n\u003cli data-section-id=\"6m7yv\" data-start=\"1327\" data-end=\"1424\"\u003e\n\u003cstrong data-start=\"1329\" data-end=\"1340\"\u003eValues:\u003c\/strong\u003e Leaping Bunny Certified · Plastic-Free · FSC Recyclable · Made in Minneapolis, MN\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HiBAR","offers":[{"title":"Default Title","offer_id":46673317527710,"sku":"HB-SAMPLER-SET","price":20.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/HiBAR_Pairings_Sampler-Pack.jpg?v=1775754560"},{"product_id":"9-1-scalp-care-discovery-kit","title":"9·1 Professional Discovery Kit","description":"\u003cp\u003eExperience the AWARE scalp care ritual with our travel-sized discovery kit, featuring our signature cleansing, conditioning, and leave-in formulas. Powered by the patent-pending AWAREBIO™ Complex - a concentrated blend of bioactives and organic botanicals - the ritual supports a healthier scalp and softer, stronger-looking hair on the go. TSA-friendly and enclosed in a custom organic cotton canvas pouchette.\u003c\/p\u003e","brand":"Aware Hair","offers":[{"title":"Default Title","offer_id":46721925120158,"sku":"91-DK-3","price":75.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/3503\/0942\/files\/91-discovery-kit-aware-hair.webp?v=1776284004"}],"url":"https:\/\/www.toniguy.com\/collections\/the-editors-shelf.oembed","provider":"TONI\u0026GUY","version":"1.0","type":"link"}